The FTC & Your Business

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Hey Everyone,

Time for another live answer to one of your questions.

Today’s question comes from Lola and has to to do with the FTC.

Lola asks:

“Devon, How do you deal with the FTC? My business has been on standby for awhile because I don’t want to end up like Frank Kern did in the beginning. I don’t have time or money to waste on courts and lawyers, so I want to get it right the first time. But with the FTC always changing and, apparently looking for ways to catch businesses off guard, I am paralyzed. This is my biggest problem with doing business online, and I would really like someone to address it in ‘layman’s terms’. Copywriting would be my second problem.
Thanks,  Lola V”

See my answer here!


So to recap:

  1. WebCopyCat is the best program ever
  2. Just use some common sense and run your business ethically and you’ll be fine. Chances are the that FTC isn’t worried about you anyways; especially when you’re first starting out (because you’re not even making enough money to be on their radar).
  3. If you’re not good at something (like copy-writing) then outsource it!

But just make sure you’re ULTRA specific with the instructions.

Have a GREAT weekend and PLEASE feel free to leave your comment below.

To YOUR Success 🙂

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About Devon Brown

From over $40,000 in debt (and bankrupt at age 23, to now doing over $1-Milion in sales per year, Devon Brown (creator of enjoys teaching internet home business entrepreneurs the short-cuts he wishes he knew about when he first started. For free video advice that makes learning internet marketing FUN & SIMPLE, be sure to follow Devon on Facebook

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  1. Yeah, the FTC, keeping everyone honest. Based on what’s going on Clickbank, I don’t think the FTC spends too much time worrying about hyped up sales messages. They have so many scam artists and hackers to hunt down before they bother with tiny fish like us.

    If you have income claims and testimonials, document it. If you have a story how you can help people solve their problems (ie. make money online), show proof that your story is real. That way if anyone including the government tries to challenge you, you can fight back.

  2. 8:01 pm on October 16, 2011

    You mentioned the Better Business Bureau. The BBB sent my company a membership application. When I declined to join (membership is EXPENSIVE!) I was then sent a list of “Concerns” regarding my websites that the BBB wanted me to address and return. Not being a paid employee of the BBB, and being unwilling to spend hours & hours of my time to fill out their forms without any compensation whatsoever, I threw them in the trash. I subsequently received an “F” rating from the BBB.

    Please! Take a few brief moments to watch the video below (or one for the dozens like it) and then alert every one who will listen to the scam being perpetrated by the BBB. What the BBB is doing is nothing short of criminal!

  3. Aloha Devon, I appreciate you covering this topic. Most don’t touch on this subject, but one way or another it should be mentioned for being in business for ourselves. Better safe than sorry, I say. And go forward without worry about it. Although, make the bucks and share the valuable information and keep the business as a business. Glad I came by and thanks for sharing! Mahalo, Lani 🙂

  4. Thank you, Devon, for taking the time to answer my question. Apparently I’m not the only one interested.

    Lola V

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